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Insights

Insights for peoplewho build businesses.

Short practical articles with numbers and sources. One topic, one concrete question an entrepreneur asks.

Coming next
  • Your own store next to the marketplace: when it pays off and how not to lose the platform's traffic
  • Direct bookings without commission: how apartments reduce their dependence on platforms
  • A website in the buyer's language: why translation is not localisation
  • When a business needs a CRM, and when it is too early
Next step

Tell us what is holding growth back.

We'll look at how the business sells, where its data lives and what to fix first.